500+ pieces in a browsable catalog
Every wood, shape, edge & leg option shown
Can be updated without a developer
The brief
Still Fork crafts solid-hardwood, Amish-made furniture in Ohio. They needed an online catalog that could showcase a large product range and clearly present the options each piece is available in — wood species, shapes, edges, and legs — so customers can explore everything before they reach out.
What we built
A custom catalog built to display a deep furniture line and keep it easy to manage.
- 500+ pieces organized across bedroom, seating, tables, hutches, and more
- Every product shows the wood species, shapes, edges, and leg styles it’s offered in
- Browse by category, by style, and by wood species
- All products and options can be managed by the Still Fork team themselves
How it helps them show up on Google
Furniture shoppers search by piece and by wood. The catalog is organized the same way.
- Separate sections for bedroom, tables, seating, hutches, and credenzas
- A page for each collection and each table type, like pedestal and trestle tables
- A wood species page and a browse-by-style page
- A home page title that says what it is: Amish furniture, handcrafted in Ohio
Someone searching for an Amish trestle table finds the trestle tables.
The result
Still Fork’s full handcrafted line is now online as an easy-to-browse catalog that the Still Fork team can update themselves whenever they want, with no developer needed.
